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You build it through hundreds of small moments that nobody is keeping score of.
✓ Answering the phone when you could let it go to voicemail.
✓ Doing what you said you would do.
✓ Telling the truth when the truth isn’t convenient.
✓ Taking care of a client after the transaction is over.
✓ Giving credit to someone else instead of looking for recognition.
✓ Being the same person on your best day and your worst day.
Your reputation is the result of your repeated behavior.
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